Avant Premiere

Avant Premiere

The Avant Premiere Program presents sneak previews of upcoming local language films and TV series for Sarajevo Film Festival audience. It also offers a meeting place for regional distribution and exhibition sectors with trailer presentations, seminars and workshops.


The program was launched in 2014 within the industrial section of the Sarajevo Film Festival with the intention of strengthening the regional cinema network, improving placements, and promoting and distributing films from our language region to the regional market. Since the first year of its existence, it sparked great interest of both film professionals and festival audience.
Films and series presented in the previous editions of Sarajevo Film Festival had remarkable results: ZG80, The Books of Knjige, Monument to Michael Jackson, Thousand, Next to Me, The Paper, Shadows over Balkan…
Our fifth edition promises new challenges in the Avant Premiere Trailers, Avant Premiere Gala and Avant Premiere Lab sections.  

Leading regional distributors will present 31 films from the region and the rest of Europe, which are aimed for cinemas in the upcoming season. The audience of Sarajevo Film Festival will experience four gala premieres in Multiplex Cinema City as well.

Strong commercial potential and the fact that they will be distributed in the autumn/winter season is what links the titles which will be shown in this program. As the result of Cinelink Drama program development and the increasing popularity of television dramas, even three television dramas will be presented this year. Avant Premiere Gala is proud to present successful Croatian television series The Paper 2 directed by Dalibor Matanić and recently purchased by Netflix, Serbian television series The Morning Will Change Everything directed by Goran Stankovic, Norwegian television series Home Ground directed by Arild Andresen, and as a cherry on top, Bosnian film A Good Day’s Work directed by Martin Turk, and created within the Sarajevo City of Film for Global Screen program. The main cast includes Aleksandar Seksan, Maja Zećo and Senad Alihodžić. Along these Bosnian acting stars the audience will have the opportunity to meet Branka Katić, Nives Ivanković, Goran Marković, Dalibor Matanić, Goran Stanković, Nikola Rakočević, Andrija Kuzmanović and others.

Satisfied audience is the best proof of the success of our films, and thus we all often mention the term “audience development”. However, very few people truly know how to turn that term into a quality strategy and finance such projects. Hence, we are pleased to announce a rich educational program with a number of experienced regional lecturers in the Avant Premiere Lab section, whose this year’s focus is on new, upcoming generations of cinemagoers and audience development. The amount of interesting content increases from year to year, but is it promoted in the right way and is it enough to keep cinemas popular? This will be discussed with Laura Glanville from the British Film Institute and Edita Bilaver Galinec from the Kids Meet Art association. We will present successful examples of regional film programs for children and youth such as KinoBalon and Kinotrip from Slovenia, Seventh Continent from Croatia, Giffoni Macedonia Youth Film Festival and Thessaloniki International Film Festival, while Juliette Duret (Centre for Fine Arts - Cinema Bozar, Belgium), Stefan Kitanov (Cinema House, Bulgaria) and Csenkiné Turi Edit (Otthon Mozi, Hungary) will be talking about great examples of long-term investment in audience that turned out to be valuable.

The Avant Premiere program guarantees the visibility of cinema among regional and international distributors, professional exhibitor education, as well as access to the creative world of the film industry. Keep up with the cinema trends!


Tina Hajon
Avant Premiere Coordinator
Sarajevo Film Festival
Zelenih beretki 12
71 000 Sarajevo
Bosnia and Herzegovina